Discover
Start with what you already have: skills, experience, and what people ask you for.
Strategy + Advisory
(04) Free resource/idea-check
Free journal · 7 steps · 11 pages
The Brilliant
Idea Check
Do you have something inside you that could become a real business?
Maybe it’s a skill, a hobby, or something you’ve learned the hard way. This journal helps you look closer, with honest questions and room to write. Start with curiosity, not a business plan.
What’s inside
Seven short steps, four questions each. Work through it in one sitting or a little at a time.
Connect
Find the value inside. Who could this help, and what would change for them?
Validate
Look for real clues that people want this, not just a hopeful feeling.
Shape
Make the simplest version, something someone could actually say yes to.
Reality Check
Think honestly about what this would ask of your time, money, and energy.
Test
Try it before you build it. Learn one important thing, quickly and cheaply.
Decide
So… is there something here? Leave with your next right move.
A “Your next step” page that points you to the right kind of help, if and when you want it.
This is for you if
- People keep asking you for help with the same thing.
- You have an idea but aren’t sure it’s real yet.
- You want to test before you spend money building.
- You’d rather start with honest questions than a fifty-page plan.
When you’re done